Pegasus Adverts

New Women’s New Social Media Campaign by Under Armour

The Baltimore based leader in accessories, footwear and apparel for athletes, Under Armour, launched a new women’s “Protect This House. I will” campaign which features world class sportspeople including the Olympic Gold Medalist, Lindsey Vonn. The company will also launch a new Facebook page with a focus to deliver some of the most thought provoking content to the female consumers very soon. The campaign features some of the top women athletes which will include the famous soccer player, Lauren Cheney More

TV Advertising

If you own a business that has grown successfully and significantly, then you need to keep developing it in the most appropriate way. This would mean stronger production and higher rates of sales. Because of that reason simple paper ads in newspapers and magazines simply will not work. You would need something more impressive, something bigger and for a wider range of audience - thus you would not only be noticed but you would also get additional income, more customers More

Energie

To be honest, the Italian brand for male clothes Energie, does not seem to have much of an advertising policy or strategy. It’s apparent they’ve dealt very little with any public relations UK-based companies. When walking through the streets of London you will see ads from almost every major clothing company - starting from the famous sport brands like Nike and reaching the cheaper brands like Next. However, there are almost no ads from Energie and still the company More

Energie

To be honest, the Italian brand for male clothes Energie, does not seem to have much of an advertising policy or strategy. It’s apparent they’ve dealt very little with any public relations UK-based companies. When walking through the streets of London you will see ads from almost every major clothing company - starting from the famous sport brands like Nike and reaching the cheaper brands like Next. However, there are almost no ads from Energie and still the company More

Energie

To be honest, the Italian brand for male clothes Energie, does not seem to have much of an advertising policy or strategy. It’s apparent they’ve dealt very little with any public relations UK-based companies. When walking through the streets of London you will see ads from almost every major clothing company - starting from the famous sport brands like Nike and reaching the cheaper brands like Next. However, there are almost no ads from Energie and still the company More

Are blue cycle lanes a brand step too far?

Am I the only Londoner who’s alarmed at the sudden blue river of paint that has been poured over certain roads in our beloved capital of late? One morning we were whizzing along on our bicycles in old running clothes in plain old bus lanes, or if we were lucky, reddish tracks at the side of the road. You could see where these tracks were, but they didn’t jump out at you and knock you off your bike. Then, one More

5 Reasons Why I Love Those Coca Cola Advertisements on TV

Coca Cola has been the leading brand of soft drink beverages in the world for a long time, edging out its fierce competitor, Pepsi. This has been attributed to, among other things, the fierce advertising and marketing strategies that this company employs. Forget things like permission based email marketing, coca cola have always taken a bit of a different approach to thier business marketing. Let’s have a look at why I like Coca Cola advertisements on TV.

1. Their More

Waka Waka Viva La FIFA

It started with Shakira when the groovy dancer occupied center field rather than her customary center stage. The kick off then took place and the world has been hooked since then to this mesmerising event that’s being enacted out there on the African soil.

FIFA for football is but a game and therefore not a product and yet here it is being referred to as a product. What be the reasoning behind such a reasoning?

If one were to go More

Tablet PC Ad Campaigns

That the tablet PC has turned into the gadget of the millennium has no place for debate. Every day there is a new one being made and sent into the market that already experiences a glut in this segment. The fanfare and the fanning of the product prowess that the makers place on the internet for viewers to read and get attracted makes one ponder if this gadget can surely do what the fine print claims it can do.

The More

Designated Drivers.

What is it about Budweiser? The so called “King of Beers”- a title no doubt coined by the advertising industry - is pretty mediocre, as drinks go. That’s merely my opinion, of course, but it’s only rarely that I catch myself drinking it in favour of almost any other beer that’s going.

I feel fairly safe in saying, however, that Budwieser’s advertising is consistently excellent. From a bunch of girls on a club med ski holiday, to comedy frat More